HOBBS BROOK | MAINSPRING CAMPUS
WALTHAM, MA
2-Day Holiday Market | November 12 + 13, 2025 | Free Event
THE ESSENTIALS
UpNext is partnering with Hobbs Brook to create a midweek Holiday Market at their Mainspring Campus in Waltham, bringing shopping into the forefront of this bustling, amenity-rich location! Set up shop for two days alongside other emerging brands to find a captive audience of professionals and offer local products during peak season.
Ideal categories include: apparel, accessories, childrenswear + toys, specialty gifts, artisanal food + drink purveyors, artists/makers, unique cultural + bespoke experiences, workshops + special events, sustainably-made goods**
**Priority consideration given to eco-supportive brands that sell sustainable gifts
Please note: Applications will be accepted on a rolling basis. Brands may hear before the application deadline that they have been accepted.
THE AMENITIES
Exclusive UpNext + Hobbs Brook Real Estate marketing support
Lunch voucher / onsite catering provided to brands
Wifi included
Free onsite parking
Easily accessible by car + public transit
Open ceiling
THE FULL SCOOP
The Mainspring Campus Holiday Market will be held in the conference center where you’ll find all of the Hobbs Brook action. A hot chocolate bar and seasonal decor will also be featured focal points of the market. Share your local mix with a new audience during peak gifting season. Be part of the holiday experience welcoming these professionals to shop small for their family, friends and themselves!
THE HOURS + RATES
Wednesday, November 12 - Thursday, November 13, 2025 - No fee
Pop-Up Hours of Operation: 11AM-5PM
THE NEIGHBORHOOD
Nestled all together on the Mainspring Campus, you’ll find a vibrant mix of neighbors including Vistaprint/Cimpress, Zoominfo, Shopify, Pega, Hitachi, Danaher and Seqirus. Hobbs Brook offers their tenants a wide variety of amenities and activities—onsite gardens overseen by a trained farmer to test and develop their gardening skills, a More Than Words bookstore cart, bike repair pop-ups, and concerts in the summer months—all highly attended. At Mainspring, the demographic skews towards younger professionals with a strong emphasis in tech.
